BA (Hons) in Business Management & Strategy
Duration
36 months
Assignments and Presentations
Credit
360
Mode of Study
Full Time | Online Delivery
A BA (Hons) in Business Management & Strategy is an undergraduate program designed to cultivate a deep understanding of the dynamic world of business and its strategic intricacies. Integrating core business principles with a focus on strategic management, the program covers essential topics such as organizational behavior, marketing, finance, and operations. Emphasizing strategic thinking and decision-making, students explore how businesses formulate and execute effective strategies to navigate competitive landscapes. Through case studies, projects, and interactive learning experiences, students develop critical analytical and leadership skills, preparing them for diverse roles in business management and strategy development upon graduation. This program serves as a foundational step for those aspiring to contribute strategically to the success of organizations in a rapidly evolving business environment.
Program Highlights
- Duration - 36 months
- Assignments Based
- Credit - 360
- Mode of Study - Full Time | Online Delivery
- WES Approved
- Intakes - September, January & June
Course Module
Year 1 & Year 2
- The Business Environment
- People in Organization
- Financial and Management Accounting Techniques for Managers
- Communication skills for Business
- The Marketing Mix
- Corporate Social Responsibility
- Entrepreneurship
- Customer Relationship Management
- Business Ethics
- Business organization in global Context
- Finance for managers
- Managing Communication
- Marketing Principles& Practice
- Operations Management
- People Management
- Research Project
Year 3
- Investigative study
- Managing Operations Globally
- Sustainability and Globally Responsible Leadership
- Corporate Financial Management
- Strategic Business & Management
- Leadership and Management in Global Contexts
- Strategic Marketing
- Strategic Management of People and Change
Entry Requirements
- Age – 17 and above
- Grade +12 from any curriculum
- Level 3 qualification in Business
- Other equivalent international qualifications
- Relevant work experience